The world is coming to Auburn-Opelika! As excitement builds for the Argentina vs. Iceland match at Jordan-Hare Stadium on June 9, local businesses are rolling out themed food and drinks, watch parties, shopping specials, photo opportunities, and more. Whether you're visiting for the match or looking for a fun way to join the celebration, here's what you'll find around town during match week.

"Fire & Ice" at the Rane Canter Campus

Hey Day Market

Watch the excitement unfold on the big screen at Hey Day Market while enjoying themed beverage specials from the Ape Piaggio Cart. As part of the "Fire & Ice" promotion, guests can also collect Polaroid photos and stickers for a chance to win a prize.

Hey Day Market Movie on Greenspace

Ariccia & Piccolo Patio

The Ariccia & Piccolo Patio will offer match-inspired food and beverage specials throughout the celebration. Guests can enjoy a relaxed patio atmosphere while gathering with fellow fans before and after the match.

Ariccia patio

Walt's on the Roof

Head to Walt's on the Roof for themed food and drink specials during match week. The rooftop setting provides a unique place to celebrate the international soccer excitement in Auburn.

waltz on the roof

1856 – Culinary Residence

1856 will feature specialty beverage offerings inspired by the competing nations. Guests can enjoy creative match-themed drinks as part of the district-wide Fire & Ice promotion.

1856

Eat & Drink

 

Southeastern – downtown Auburn

Southeastern is hosting both a pregame and postgame party on June 9, complete with drink specials and live music from DJ EU, the official DJ of Atlanta United. The venue will open early for fans heading to Jordan-Hare Stadium and keep the energy going after the final whistle.

Resting Pulse Brewing Company – downtown Opelika

Resting Pulse is expanding its hours for match week, opening June 8-9 from 11 a.m. to 10 p.m. The brewery will host a Tuesday watch party and remain open through the conclusion of the match. Guests can enjoy soccer-themed food specials, live music Friday and Saturday nights, a Sunday Bluegrass Jam, and new beer releases including Touch Back Kölsch, Strawberry Lemonade Sour, and Salus Amigos Mexican-style Lager.

O Town Ice Cream – downtown Opelika

Celebrate with two soccer-themed treats: the "Very Messi Sundae," loaded with toppings, and the "Iceland Float," a refreshing slushie poured over vanilla ice cream.

Bitty & Beau's Coffee – downtown Auburn

From June 6-9, guests who purchase any 16-ounce drink will receive a free Bitty & Beau's souvenir cup while supplies last.

Spillin the Tea – Auburn

Try two specialty teas inspired by the competing nations. "The Argentina" features piña colada, coconut, whipped cream, and blueberry flavors, while "The Iceland" combines pomegranate, strawberry, and blue sweet tart flavors.

Shop

Behind the Glass

Stop by until 7 p.m. on June 9 for complimentary drinks, a gift with purchase, and a fun "score a goal for a discount" promotion.

Behind the Glass in downtown Auburn

Ware Jewelers

From June 8-10, Ware Jewelers will offer soccer-inspired promotions celebrating both Argentina and Iceland. Visitors can receive a free "Auburn Rocks" koozie while supplies last and enjoy discounts on select opal, diamond lab, woolly mammoth, silver, and gold jewelry.

rings at Ware Jewelers

More Match Week Fun

 

Fire & Ice at the Rane Center & AU Hotel

Beginning June 7, the Hotel at Auburn University and Rane Culinary Science Center will host its "Fire & Ice" promotion featuring match-inspired food and beverage specials, collectible stickers, and interactive Polaroid photo opportunities. Guests who collect Polaroids and stickers from participating locations will be entered for a chance to win a prize. The district is transforming into a soccer celebration hub featuring a large-scale "Goooooooooooal!" window display, oversized inflatable soccer balls throughout the greenspace, and a countdown ticker leading up to kickoff.

Giant Fútbol Photo Opportunity

Snap a photo with Auburn-Opelika's giant fútbol-themed display and commemorate this international soccer event before heading to the match.

University Station RV Resort 

University Station RV Resort is offering special two-night RV parking packages for visitors attending the Argentina vs. Iceland match at Jordan-Hare Stadium. Packages include RV camping, one vehicle parking space, power and water hookups, free Wi-Fi, and bathroom facilities. Located on North Donahue Drive, the resort offers a convenient option for fans traveling to Auburn for match week.

 

Did we miss something? If your business is hosting a watch party, offering specials, or doing anything extra during match week, email cat@aotourism.com!