Creativity, community, and heart: that’s what Scarlet & Gold brings to Auburn. Tucked along Shug Jordan Parkway, this boutique has grown from a local favorite into a name recognized across the country. But what sets it apart isn’t just the designs, it’s the creative team working behind the scenes. With a passion for meaningful products and a heart for connection, the team at Scarlet & Gold create a place where ideas come to life, and everyone feels part of the story.
Where It All Began
Scarlet & Gold began in Megan Smalley’s guest bedroom in 2013 with a dream to create faith-driven apparel, prints, and personalized gifts that bring people together. By 2015, Scarlet & Gold had grown enough to move into its first storefront. It was a milestone that marked a new chapter for the brand.
More than just a designer, Megan Smalley is a speaker, podcast host, author, and advocate for women walking through infertility and loss. She shares more of her journey on her blog, where she writes with the same heart that fuels Scarlet & Gold. Her vulnerability, leadership, and faith continue to shape the mission behind Scarlet & Gold, making the shop not just a business, but a reflection of her story and her calling.
What to Find
The boutique features a variety of items:
· Auburn-themed graphic tees
· Cheer dresses for toddlers and teens
· High school and collegiate apparel
· Stickers, notebooks, phone cases, cups, and more
Scarlet & Gold also carries collections representing schools across the Southeast and has built a nationwide following, but its Auburn-themed merchandise remains a cornerstone of the brand offering styles and designs that can’t be found anywhere else. For visitors and locals alike, it’s a great place to find Auburn spirit wear, gifts, and keepsakes.
Collaboration with clients remains a core value at Scarlet & Gold. The back of the shop serves as an open and creative space. With printers, embroidery machines, and design stations in full view, guests can observe each stage of the process, and those interested can even schedule a behind-the-scenes tour for a closer look.
Discover the blend of creativity and community at Scarlet & Gold. Visit the storefront at 1850 Shug Jordan Parkway in Auburn to shop exclusive Auburn merchandise. Whether the visit is for a gift, a gameday outfit, interest in the process, or a custom idea waiting to be realized, every shopper leaves with something that feels truly meaningful.